Wise Guy USA
Wise Guy is an inventive lifestyle brand an artistic temperament. Founded by Terohn Hyatt in 2014, Wise Guy made its debut in New York City to instill unity in the creative community through art, events and apparel.
Inspired by street art and underground streetwear heritage, each originally crafted Wise Guy garment is made with precision & quality in mind. only released one – time, our garments are exclusive & timeless.
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guy is our iconic lifestyle logo, he symbolizes unity for our brand. we compare him to society with the understanding that you can start your journey on either the rough or the clean half of the bear, but either way both halves are necessary to form guy as a whole.
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we are not just a lifestyle brand, but also a creative network. hosting a series of titled annual events, not only do we offer exclusivity through our limited run pieces, but also help build lasting relationships with our network of diverse influencers who attend. you never know who you will run into at a wise guy event.